Real Estate Property Management & CRM
A custom property CRM managing lead inquiries, site visit scheduling, unit availability matrices, and automated payment milestone reminders.
- ServiceCustom Software Development
- Client TypeProperty Development Group
- Duration4 Months
The Business Problem
Sales agents double-booked property units due to manual paper availability ledgers.
Technical Obstacles
- 01.Real-time property unit availability grid updating across all sales agents simultaneously.
Engineering & Architecture
How we designed, built, and secured the solution.
System Architecture
Node.js backend with PostgreSQL Row-Level Security ensuring clean agent assignment boundaries.
Planning & Design
Phase 1: Mapping property buyer journey from initial lead inquiry to final property handover.
Design: Interactive floor-plan availability matrix with instant status color coding.
Development & Testing
Sprints: Sprints prioritizing unit availability matrix first, followed by lead follow-ups.
QA: Concurrent booking stress testing to guarantee zero double-booking occurrences.
Security & Scale
Sec: Role-based data access preventing agents from viewing unassigned client contacts.
Scale: Cloud infrastructure handling high web traffic during new project launch launches.
The Delivered Solution
Eliminated unit double-booking completely and increased lead conversion rates by 20%.
Core Features Implemented
Real-Time Property Unit Availability Grid
Automated Payment Milestone Alerts
Site Visit Scheduler
Agent Performance Dashboard
Lessons Learned
Visual unit availability grids drive higher sales team adoption than plain text lists.
Future Improvements
Integrating 360-degree virtual property tour media rendering.
Related Ecosystem
Required Services
Technology Hub
Project FAQs
How does the system prevent double booking?
Database row-level locks instantly reserve property units when a booking deposit is logged.
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